Nysa Industry Updates - Video For Architects: Why, When And How To Get It Right - The West Park Hotel

RIBA CPD Topic - Business, Clients and Services

The worlds of marketing and communication are increasingly dominated by video, but how can architects make the most of this medium?

Steve Morgan (Founder, Frame + Story) will discuss how video can elevate the way architects present their work to the world. Steve brings 18 years of experience as a producer and director of high-profile television documentaries including Grand Designs, House of the Year , and Megastructures and has filmed the work of firms such as Sandy Rendel Architects, Hayhurst and Co., and John Pardey Architects.

The session will look at the strategic opportunities video offers specifically to architects, how it can establish narratives that highlight your practices unique skills, and how other architects are currently using the medium. It will also give practical advice about what to look for when hiring a creative partner to create video content for you.

This event is sponsored by Cupa Pizzarras. Cupa Pizarras is the worlds leading producer of natural slate roofing and cladding, with a heritage spanning more than 135 years. Operating 24 quarries and 29 processing plants, the company supplies one in every two natural roofing slates installed worldwide. Renowned for its rigorous traceability, technical innovation and commitment to sustainability, Cupa Pizarras offers architects a truly natural material with exceptional durability, low embodied carbon and a lifespan exceeding 100 years.